Cursorfortheproductside.
You have Cursor. You have Claude Code. Now you need someone
to tell them what to build — that's Alvar.
AI coding tools handle the code.
The product side is still on you.
Most solo founders spend months building the wrong thing — not because they can't code, but because nobody did the PM work.
Cursor writes the code. Not the plan.
AI coding tools are incredible — but they build what you tell them to. If the plan is wrong, the code is wrong. Fast.
Every session starts from zero.
Your AI has no memory of your market, your stack, or your constraints. You re-explain yourself every time.
You don't know if your idea is worth building.
Is the market real? Is there competition? Will anyone pay? Most first-time builders spend months guessing. Alvar answers in 5 minutes — before you write a single line of code.
How Alvar works: from idea to product spec
Validate your idea, get a full specification suite, unlock macOS tools when they launch.
Validate your idea
Describe your startup in the web app. Get instant scoring across market, competition, feasibility, revenue, and founder fit.
Personalize your setup
Choose your persona, design style, and target platform. Alvar tailors everything to you.
Get your product spec
Your full specification suite: PRD, UX flows, architecture decisions, virtual team (AGENTS.md), tech stack rules (SKILLS.md), Cursor rules, and starter prompts — all informed by deep research.
Roadmap: macOS app
Pro subscribers get early access when it launches — 15 AI skills, 5 agents, and a weekly PM agent. Included in your Pro plan.
From idea to full product spec in minutes
Not vague documents — a real specification suite that AI coding tools can execute on.
Deep research + AI scoring
Three-axis deep research (market, tech, UX) powered by Perplexity Sonar, then AI scoring across 6 dimensions. Know if your idea has legs before writing code.
Available nowFull product specification
Complete spec suite: PRD, UX flows, architecture JSON, AI agent configs (AGENTS.md), tech stack rules (SKILLS.md), Cursor rules, and starter prompts — all generated from your idea.
Available nowDesign system generator
Choose from Neo-Brutalist, Minimal Clean, Shadcn, or Apple Native. Get theme tokens and component templates for your stack.
Available nowmacOS companion app
Native SwiftUI app with 15 AI skills, 5 specialized agents, and Claude Code CLI integration. Your AI dev team, local.
Early accessWeekly PM agent
Background agent monitors Reddit, GitHub Issues, and social signals. Delivers structured opportunities digest every Monday.
Early access15 AI skills + 5 agents
Pre-built skills and specialized agents for every phase of your build — planning, design, shipping, and growth. Yours on day one of macOS launch.
Early accessAlvar for macOS — Early Access
Native SwiftUI app. Your spec suite feeds directly into AI coding tools. Pro subscribers get priority access when it launches.
“Built by a solo founder after talking to 50+ people who had ideas but never shipped. The pattern: they spent months building the wrong thing.”
Ilya I.
vibecoding.com
“Building in public. 500+ ideas validated since launch. Every score surfaces something the founder hadn't considered.”
Alvar
Build in public
Simple pricing, no surprises
Save 25+ hours of product research per idea. Ship the right thing, fast.
Free
- 1 idea analysis with deep research
- 6-dimension scoring
- Market & competition analysis
- Shareable results link
Builder
- Everything in Free
- 3 analyses / month
- 2 full spec suites / month
- 2 design system styles
Pro
- Everything in Builder
- 20 analyses / month
- 10 full spec suites / month
- All 4 design system styles
- Pre-configured starter repos
- Priority macOS access
- Weekly PM agent digest
- Reddit + GitHub signal tracking
- Priority support
Cancel anytime · 7-day money-back guarantee
Business
Tailored for your team
- Everything in Pro
- Unlimited generations
- Team seats
- Custom agent configurations
- Priority onboarding
- Custom integrations
- Dedicated support
How much does product research actually cost you?
25 hrs of PM work per idea: market research, PRD, competitor analysis, go-to-market, AI back-and-forth.
You save $3,106 per idea validated
Most founders test 3–5 ideas — that's up to $12,424 in PM time before writing a single line of code
Based on median product manager / consultant rates. Your time is your opportunity cost — whether you're in San Francisco or Sarajevo.
Questions? Email us — we reply fast.
Your AI tools are waiting for instructions.
Alvar tells them what to build — so you ship the right thing, not just the fast thing.
$49 lifetime · $19/mo Pro · 30-day money-back guarantee